Apple Watch Edition With Exclusive Gold Link Bracelet Spotted
At the time of its Apple Watch announcement, the
Cupertino firm introduced three editions - Watch,
Sport and Edition along with a number of bands.
However, days before its official launch, a new
version of the wearable has surfaced on the Web,
a version which Apple has not mentioned
anywhere publicly.
The new version is said to be a complete 18-
karat gold Apple Watch Edition, replete with a
gold link bracelet. Beyonce, a popular singer and
one that Apple has recruited before for some of its
product launches, posted images of herself at
Coachella wearing the completely gold Apple
Watch Edition on her website . Previously, a nearly
identical all-gold Apple Watch Edition was seen
on the wrist of Karl Lagerfeld, Creative Director of
a popular fashion brand - Chanel.
As per The Verge, besides the gold colour the
band design looks almost identical to Apple's
current silver and space black link bracelets for
the Apple Watch, further adding up to speculation
that the bands is being made by Apple for
celebrities, and not any other third-party firm.
Notably, the Apple Watch Edition only comes in
Classic and Modern leather bands.
Apple may be be gifting this special all-gold
edition of the wearable to celebrities and
influential figures to create a buzz in the market
before its April 24 launch date. Apple has not yet
given any details on the price of this variant, or if
it will become available for the public in the future
or not. Even if the variant reaches the market for
general public, it might fall out of budget for
many, as it is expected to cost much more than
the $17,000 top-end Apple Watch Edition, which
ships with leather bands.
Talking about the price, earlier this month Apple
CEO Tim Cook announced that the company
employees would be able to buy the
smartwatches at 50 percent discount under the
Employee Purchase Plan. Employees will be
receiving 50 percent discount only on the
aluminium Apple Watch Sport and stainless steel
Apple Watch models. The plan will also give them
$550 off on the gold Apple Watch Edition variant.